TLDR
- Alaska Air Group ($ALK) stock trades at $49.00, up 1.11% as of October 7, 2025.
- Expanded STARLUX partnership adds 12 U.S. cities to the transpacific network.
- Collaboration enhances convenience with integrated check-ins and loyalty benefits.
- STARLUX gains wider U.S. reach, supporting its Asia-U.S. growth strategy.
- ALK shares have risen 13.4% over the past year, outperforming the transportation sector.
At $49.00, up 1.11% at the close on October 7, 2025, Alaska Air Group (NYSE: ALK) announced an expanded partnership with Taiwan-based STARLUX Airlines, reinforcing its presence in the transpacific market.
The move connects 20 U.S. cities to Taipei via Alaska’s main hubs in Seattle and San Francisco, offering greater convenience for both business and leisure travelers.
Expanding the STARLUX Network
The extended codeshare agreement introduces 12 new U.S. destinations, including Atlanta, Tampa, Anchorage, Orlando, Washington Dulles, Kansas City, and Philadelphia from Seattle, and Newark from San Francisco. These additions give passengers a single-ticket option from multiple American cities to Taipei, with seamless transfers between domestic and international flights.
Starlux Airlines expands North American reach with first-ever codeshare partnership with Alaska Airlines https://t.co/u5i22pYuJT #StarluxAirlines #AlaskaAirlines #Codeshare #TravelConvenience #NorthAmericanExpansion #SeattleToTaipei #LuxuryTravel #BusinessNews #StockMarket…
— Business-News-Today.com (@cricket_fundas) October 6, 2024
The integration improves the travel experience through coordinated check-ins, streamlined bookings, and efficient flight transfers. It also enables customers to access STARLUX’s premium long-haul services across Asia, recognized for their luxury cabins and in-flight amenities.
Strengthening International Alliances
Alaska Airlines’ approach reflects a strategic focus on partnerships over direct route expansion. By enhancing alliances with global carriers, the airline continues to expand its international footprint while maintaining operational strength within North America.
The partnership also extends benefits to frequent flyers — STARLUX’s COSMILE members can now redeem mileage on Alaska-operated flights, offering greater value and flexibility. Both airlines view this collaboration as a step toward a more connected global network, driven by passenger convenience and loyalty integration.
STARLUX Expands Global Presence
For STARLUX Airlines, the deal marks a key milestone in scaling its global footprint. Leveraging Alaska’s strong domestic network, the luxury carrier can channel more U.S. passengers into its transpacific routes, including the upcoming Phoenix–Taipei route. STARLUX aims to position itself as a premium travel brand connecting Asia and North America, while also expanding in cargo services to strengthen overall competitiveness.
Market Performance and Outlook
Shares of Alaska Air Group have performed positively over the past year, climbing 13.4%, outperforming the Zacks Transportation sector, which fell 7.6% in the same period. The stock holds a Zacks Rank #3 (Hold), signaling a stable outlook amid steady air travel demand recovery.
In terms of total returns as of October 7, 2025, ALK reported a -24.32% YTD return but remains up 15.19% over one year. Over three and five years, returns stand at 18.10% and 32.36%, respectively, compared to the S&P 500’s 84.48% and 96.37% gains.
By expanding its STARLUX partnership, Alaska Air Group strengthens its transpacific network while maintaining focus on operational efficiency and customer satisfaction, a key strategy as the airline industry embraces renewed global demand for international travel.
