TLDR
- Robinhood now supports BNB trading for its 27 million funded accounts.
- BNB surged from $500 in February to over $1,350 in October 2025.
- BNB market cap nears $150 billion, making it the fourth-largest crypto.
- PancakeSwap and memecoins drove record on-chain BNB trading activity.
Robinhood has listed Binance’s native token, BNB, on its trading platform, giving 27 million funded users access to the fourth-largest digital asset by market value. The move comes as BNB recently surged past $1,350 for the first time, reaching a market cap near $150 billion. This marks a key moment as U.S. exchanges show a more open stance toward Binance-linked tokens.
Robinhood Expands Crypto Offering with BNB Listing
Robinhood has added BNB to its list of supported tokens, making the asset available to millions of retail users. The listing was confirmed on October 22, 2025, shortly after BNB recorded its all-time high of over $1,350. At the time of the listing, BNB was trading near $1,070.
The platform, which launched crypto trading in 2018, now supports more than 40 tokens. Robinhood handled $8.6 billion in crypto trading volume in August 2025, making digital assets a major part of its overall business. The addition of BNB reflects a broader effort by the firm to meet customer demand and keep pace with industry trends.
BNB, created by Binance in 2017, is used for trading fee discounts and transaction payments within the Binance ecosystem. It has also found increased use on decentralized exchanges and in memecoin activity, particularly on PancakeSwap.
Surge in BNB Trading Volume and Activity
BNB has experienced rapid price growth since early 2025. The token rose from $500 in February to more than $1,350 in October, fueled by strong on-chain activity. The price rally was driven in part by heavy usage of BNB-based decentralized applications and a wave of memecoins launched on the Binance Smart Chain.
PancakeSwap, the leading decentralized exchange on BNB Chain, saw record transaction volumes during the rise. Some days recorded over 100,000 active wallets interacting with BNB-based assets. This spike in participation led many traders to refer to the trend as “BNB SZN.”
Following this growth, BNB now holds a market capitalization of just under $150 billion. This places it behind only Bitcoin, Ethereum, and Tether in global rankings by crypto market cap.
Broader Acceptance of Binance-Linked Tokens
The listing of BNB on Robinhood follows similar moves from other U.S. platforms. Coinbase recently added BNB to its listing roadmap, suggesting a growing openness to Binance-related assets despite past regulatory concerns. For years, U.S.-based platforms were cautious about Binance and its associated tokens due to legal scrutiny.
This shift points to a possible change in market strategy among major exchanges. U.S. platforms appear to be responding to increased demand for BNB and the broader Binance ecosystem among retail investors. While Binance continues to operate globally, its influence is now reaching deeper into U.S. markets through secondary listings.
BNB’s availability on both Robinhood and Coinbase gives it access to millions of new users, many of whom use mobile-first platforms for crypto trading.
Robinhood’s Focus on Crypto and Tokenization
Crypto remains a key focus area for Robinhood as it looks to grow beyond traditional stock trading. The company has stated that digital assets are one of its largest sources of growth and user engagement. In addition to expanding its token offerings, Robinhood is investing in areas like tokenization and prediction markets.
Earlier this month, CEO Vlad Tenev said, “Tokenization is like a freight train — it can’t be stopped.” His comments came as Robinhood announced plans to explore on-chain finance products and blockchain-based assets for both U.S. and international users.
Robinhood’s move to list BNB aligns with its long-term strategy of building a broader crypto ecosystem. The company continues to expand internationally and is developing new features to support both retail and institutional crypto users.
