BingX, a global crypto exchange and Web3 AI company, wrapped up an active presence at TOKEN2049 Singapore, where it served as Title Sponsor. The two-day event — widely recognized as the world’s largest gathering for the digital asset industry — gave BingX a platform to show how it’s combining artificial intelligence and blockchain to shape the next phase of user-driven trading.
A football legend joins the crypto stage
One of the event’s biggest crowd moments came from BingX’s collaboration with Chelsea Football Club. Football legend John Terry appeared alongside Vivien Lin, BingX’s Chief Product Officer, for a live discussion themed “Trained on Greatness.”
The session drew parallels between success in professional sports and success in digital finance — focusing on teamwork, mindset, and leadership.
“Leadership isn’t only about giving orders — it’s about listening,” Terry shared during the talk. “Some of the youngest players I captained brought fresh perspectives that made us stronger.”
AI meets blockchain
Lin also took the stage for a keynote titled “Borderless Money and Intelligence: The Next Wave of Crypto × AI.” She explored how blockchain decentralization and artificial intelligence can work together — the first ensuring trust through consensus, the second unlocking insight from massive amounts of on-chain data.
According to Lin, data quality is becoming the “new competitive edge,” and AI will increasingly act as a co-creator, helping exchanges learn from users and personalize their experiences.
“From our AI product portfolio to our collaborations across industries, we’re building bridges between culture, technology, and community,” Lin said. “The goal isn’t to chase hype, but to lead with meaningful innovation.”
Expanding the brand beyond trading
Founded in 2018, BingX now serves over 20 million users worldwide with AI-powered tools across spot, derivatives, and copy trading. Its growing influence in mainstream culture has also expanded through its partnership with Chelsea FC, announced in 2024 — a move that connects sports and crypto audiences under a shared message of performance and trust.
At TOKEN2049, BingX used its sponsorship platform to reinforce that message — positioning itself not just as another exchange, but as a builder of the next generation of intelligent, human-centered Web3 tools.