TLDR
- Metaplanet has established a new US subsidiary in Miami, Florida with $250 million in operating capital
- The subsidiary aims to accumulate bitcoin and take advantage of Florida’s crypto-friendly environment
- Metaplanet recently issued 3.6 billion JPY ($23 million) in ordinary bonds to fund bitcoin purchases
- The company has already accumulated 5,000 bitcoin and targets 10,000 BTC by the end of 2025
- Metaplanet has gained $200 million in paper profits from its Q1 bitcoin accumulation strategy
Japanese bitcoin treasury firm Metaplanet is making waves in the cryptocurrency world with its recent expansion into the United States and aggressive bitcoin accumulation strategy.
The Tokyo-based company announced Thursday that it has established a wholly-owned subsidiary in Miami, Florida. The new entity, Metaplanet Treasury Corp., will operate with $250 million in capital dedicated solely to bitcoin accumulation.
*Metaplanet Issues 3.6 Billion JPY in 0% Ordinary Bonds to Purchase Additional $BTC* pic.twitter.com/e3UIEP7csr
— Metaplanet Inc. (@Metaplanet_JP) May 2, 2025
CEO Simon Gerovich explained the choice of location in a post on X: “The reason for choosing Florida is clear: the state is rapidly emerging as a global hub for Bitcoin innovation.” Florida is considered one of the most crypto-friendly jurisdictions in the US, alongside Wyoming and Texas.
Strategic Expansion and Leadership
The US subsidiary lists two directors: parent company CEO Simon Gerovich and bitcoin analyst Dylan LeClair. LeClair joined Metaplanet last year to help implement its bitcoin treasury strategy.
According to company statements, the expansion will enhance Metaplanet’s around-the-clock operational capabilities across time zones. It will also strengthen the company’s strategic position in the US market.
Metaplanet appears to be following a similar path to MicroStrategy, another company known for its bitcoin treasury strategy. Recently, Metaplanet appointed David Bailey to its Strategic Board of Advisors, joining Eric Trump in an advisory capacity.
Funding the Bitcoin Buying Spree
The company is not slowing down its bitcoin accumulation efforts. Just days after announcing its US subsidiary, Metaplanet disclosed it had issued 3.6 billion JPY (approximately $23 million) in ordinary bonds.
This marks the company’s 12th issuance of ordinary bonds. The funds raised will be used to purchase more bitcoin, in line with the company’s stated strategy.
The bonds will not bear interest and will be redeemable at face value at the end of October 2025. At current prices, the $23 million raised could purchase around 250 bitcoin.
Metaplanet recently reached the milestone of holding 5,000 bitcoin after buying 145 BTC in late April. The company has set an ambitious target of accumulating 10,000 bitcoin before the end of 2025.
The strategy appears to be paying off. Metaplanet has reportedly gained $200 million in paper profits from its bitcoin purchases in the first quarter of 2025.
These gains come as bitcoin’s price approaches the $100,000 mark. The cryptocurrency has risen to $97,000, climbing more than 4% in the past seven days. Bitcoin futures open interest has also increased by over 8% to $67.70 billion during this period.
Metaplanet’s expansion and investment strategy highlight the growing trend of companies using bitcoin as a treasury asset. Combined, Metaplanet and MicroStrategy have gained over $5.1 billion from their bitcoin treasury strategies in 2025.
The new US subsidiary, with its $250 million in operating capital, has the capacity to purchase up to 2,777 bitcoin at current prices, which would bring the company closer to its 10,000 BTC target.
