TLDR
- Coinbase CEO Brian Armstrong believes the Bitcoin price could reach $1 million by 2030.
- He shared this prediction during an interview on the Cheeky Pint podcast.
- Armstrong highlighted that regulatory progress in the United States is improving the outlook for Bitcoin.
- He pointed out that the U.S. government now holds a strategic reserve of Bitcoin.
- Institutional investors currently hold around 1 percent of their portfolios in Bitcoin.
Brian Armstrong, CEO of Coinbase, has projected that the Bitcoin price could surge to $1 million by 2030. The forecast gained traction after Armstrong shared the view during a podcast appearance on Cheeky Pint. His statement adds to a growing list of bullish long-term projections on the digital asset.
Regulatory Shifts and Government Reserves Strengthen Confidence
Armstrong cited emerging U.S. regulatory clarity as a key factor bolstering the Bitcoin price outlook in the coming years. He referenced pending stablecoin legislation and a Senate market structure bill as signs of progress. “Fingers crossed, something could happen by the end of this year,” he stated.
He also noted that the U.S. government now holds a strategic reserve of Bitcoin, calling it a “huge milestone.” This development was once considered highly unlikely by industry observers and policymakers alike. Armstrong argued that fears of government bans on Bitcoin are now significantly reduced.
Moreover, he acknowledged ongoing work in the developer community to prepare for quantum computing risks. He said protocol upgrades are under review to protect the network in the long run. These efforts aim to safeguard Bitcoin as its use expands globally.
Bitcoin Price Gains Support from Institutions
Armstrong emphasized that institutional investors currently allocate roughly 1% of their portfolios to Bitcoin. He argued that clearer regulation could push these allocations higher in the next five years.
“Once the rules are known, capital inflows will accelerate,” he said.
I think we'll see $1M per bitcoin by 2030.
Regulatory clarity is finally emerging, the US government is keeping a BTC reserve, there's a growing interest for crypto ETFs, among many other factors.
(Not financial advice of course, it's impossible to guarantee) pic.twitter.com/w5EfcYFvVp
— Brian Armstrong (@brian_armstrong) August 20, 2025
He pointed to exchange-traded funds as a major driver of adoption across traditional finance. These investment vehicles have introduced Bitcoin to asset managers and pension funds. As a result, institutional interest continues to grow steadily.
According to Armstrong, the combination of limited supply and strong demand positions Bitcoin for long-term gains. This outlook aligns with projections from Jack Dorsey, Cathie Wood, and Michael Saylor. Each of them sees potential for the Bitcoin price to hit or exceed $1 million.
Macro Trends and Market Sentiment Fuel Optimism
Supporters believe Bitcoin could emerge as a digital reserve asset amid global economic uncertainty. Armstrong linked rising interest to concerns over inflation and sovereign debt across major economies. These conditions may push capital into assets like Bitcoin.
He asserted that the Bitcoin price trajectory depends on trust in its protocol and expanding global adoption. Armstrong said,
“The major risks have receded, and the fundamentals are stronger than ever.”
He remains confident that the asset will scale under the right market conditions.
Bitcoin remains below its projected peak but continues to recover from past corrections. As sovereign interest rises and institutions build positions, optimism around its long-term value grows. Armstrong’s $1 million Bitcoin price target reflects that broader momentum.
