TLDR
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DJT Approved for $2.3B Bitcoin Push, Stock Dips Slightly
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Trump Media Gets SEC Nod to Build Massive Bitcoin Treasury
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TMTG to Deploy $2.3B Crypto Strategy via Truth.Fi Platform
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SEC Greenlights DJT’s Bitcoin-Backed Capital Plan
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Trump’s Media Firm Eyes Bitcoin Reserves Despite Stock Slide
Trump Media and Technology Group ( DJT) closed 2.06% lower at $19.52 on June 13, despite securing SEC approval. The company received the green light for a $2.3 billion Bitcoin treasury strategy linked to share resale. The stock showed slight morning volatility, peaking at $19.54 before trending lower for the rest of the session.
Trump Media and Technology Group ( DJT)
SEC Clears $2.3 Billion Bitcoin Treasury Filing
The U.S. Securities and Exchange Commission approved Trump Media’s Form S-3 filing tied to its $2.3 billion Bitcoin strategy. This registration includes 56 million shares and 29 million convertible-note-linked shares from existing financing agreements. The approval allows TMTG to finalize a prospectus and begin executing capital-raising actions.
TMTG filed the original S-3 on June 6 and received SEC approval just one week later. The company can now register securities for resale, increasing its capital flexibility for expansion plans. Though granted shelf registration rights, TMTG stated no immediate plans to issue additional securities under this provision.
This move follows previous confirmations by the company that it raised $2.3 billion from nearly 50 institutional investors. These funds came from equity shares and convertible notes, forming the basis of the now-effective S-3 filing. TMTG plans to direct these proceeds toward expanding its operations and accumulating Bitcoin reserves.
TMTG Prepares for BTC Accumulation and Fintech Growth
Trump Media intends to allocate the $2.3 billion across various initiatives, with a core focus on Bitcoin acquisition. The firm will use its fintech arm, Truth.Fi, to implement this Bitcoin treasury strategy. TMTG joins other U.S. public companies using Bitcoin as a treasury reserve asset.
This strategic expansion goes beyond the company’s original media business model. TMTG is also enhancing its social media and TV streaming offerings. The firm aims to create a broader ecosystem within the emerging Patriot Economy.
Besides Bitcoin reserves, TMTG recently filed for a spot Bitcoin ETF to attract traditional investors. The ETF application proposes Crypto.com as custodian and fits into the company’s crypto-fintech roadmap. The filing outlines a wider push to offer alternative access to digital assets under the Truth Social ETF brand.
Bitcoin Initiative Strengthens Corporate Finance Strategy
TMTG’s approach signals an increasing corporate interest in digital assets amid macroeconomic uncertainty. The approved filing positions the company among top firms prioritizing Bitcoin accumulation. This move mirrors similar treasury strategies adopted by MicroStrategy and other large institutions.
The company also filed its final prospectus with the SEC on June 13, marking the next phase in its Bitcoin journey. The filing allows it to activate its capital plan while offering regulatory transparency. TMTG’s actions reflect a growing shift in how public companies manage and diversify balance sheets.
Despite the SEC approval and strategic announcements, DJT shares closed the day with a slight decline. The modest dip suggests short-term investor caution, although long-term intentions remain intact. TMTG stands equipped to deploy one of the largest Bitcoin treasuries by a publicly traded U.S. company.
