TLDR
- XRP has overtaken Bitcoin to become the most traded digital asset on BTC Markets in 2025.
- The shift is driven by XRP’s role as an On-Demand Liquidity partner with Ripple.
- XRP reached a high of $3.34 in January 2025 before experiencing a decline by year-end.
- Despite XRP’s trading dominance, Bitcoin remains the most widely held asset among Australian investors.
- The growing interest in XRP reflects a broader trend toward utility-driven tokens in the Australian crypto market.
XRP has surpassed Bitcoin to become the most traded digital asset on BTC Markets, Australia’s largest local crypto exchange. The platform shared this development in its newly released 2025 Investor Study Report. This shift marks a significant change in how Australian investors engage with the crypto market.
XRP Takes the Lead on BTC Markets
XRP has overtaken Bitcoin to become the top traded cryptocurrency on BTC Markets for the first time in four years. The exchange credits this achievement to XRP’s role as an On-Demand Liquidity (ODL) partner with Ripple. It also cites the strong and consistent engagement from the Australian XRP community as a key driver behind this shift.
The performance of XRP has been impressive, with the coin surging to a high of $3.34 in January 2025, reaching its highest point in eight years. By July, its value climbed further to $3.66 before experiencing a decline towards the end of the year. Despite the drop, the sustained trading activity indicates that XRP’s rise is driven by long-term factors beyond just short-term momentum.
Bitcoin Remains Widely Held Despite XRP’s Trading Dominance
Although XRP has led in trading activity, Bitcoin remains the most widely held cryptocurrency among Australian investors. According to BTC Markets’ national consumer study, 68% of respondents own Bitcoin, suggesting its role as a long-term portfolio anchor. Despite a shift toward utility-driven tokens like XRP, Bitcoin continues to be a staple in investors’ portfolios.
XRP’s strong performance is also linked to its real-world utility in international payments, which has helped it gain attention from investors. The growing regulatory clarity and continued community support have bolstered confidence in XRP. This shift shows that investors are increasingly diversifying their portfolios while still holding Bitcoin for its long-term value.
BTC Markets reported a broader evolution in Australian investor behavior during the 2024-2025 financial year. The platform saw rising average trade sizes and increased participation from diverse groups, including older Australians and women. This evolution signals a more mature and deliberate approach to crypto investments.




