TLDR
- Pudgy Penguins officially denied the rumors about acquiring the OpenSea marketplace.
- The project’s head of security clarified that no acquisition talks or deals have taken place.
- Pudgy Penguins is focusing on confirmed developments and long-term strategic growth.
- The brand is expanding through global partnerships with Lufthansa and NASCAR.
- Pudgy Penguins launched a physical toy line through a partnership with PMI Toys.
Pudgy Penguins has denied speculation surrounding a potential acquisition of OpenSea following a spike in social media discussions. The team clarified that no acquisition talks or deals have occurred, directly addressing claims from users on X. While denying the rumors, Pudgy Penguins shifted focus to new initiatives and brand collaborations in the Web3 and physical markets.
Pudgy Penguins Refutes OpenSea Acquisition Claims
Recent online activity reignited claims that Pudgy Penguins had quietly acquired OpenSea in December 2024. The rumors gained traction after users cited previous posts from CEO Luca Netz suggesting interest in acquiring the platform. Additionally, some users connected policy changes at OpenSea and Pudgy Penguins announcements made during the same month.
However, Pudgy Penguins leadership responded through its head of security, Beau, who dismissed the rumors publicly on X. The post emphasized that the team had no current interest in purchasing OpenSea due to strategic priorities. Beau stated that acquisition of OpenSea does not align with the project’s goals at this stage.
Despite the persistent speculation, the project has opted to concentrate on existing partnerships and product development. The team aims to scale its current ventures rather than entertain unconfirmed acquisition narratives. Their response indicates a clear direction focused on internal growth and broader ecosystem engagement.
Pudgy Penguins Expands Global Brand Collaborations
Pudgy Penguins continues building momentum through high-profile partnerships with companies such as Lufthansa and NASCAR. These collaborations aim to boost brand visibility while integrating Web3 technology into mainstream markets. The project views such alliances as key drivers for sustainable community and brand growth.
In addition to strategic partnerships, Pudgy Penguins launched physical merchandise through a deal with PMI Toys. This move combines digital and physical assets, offering fans a new way to engage with the brand. The Pudgy Toys line is now available globally, helping bridge NFTs with consumer retail.
The brand also introduced OverpassIP, enabling NFT holders to commercialize their digital assets for income generation. This platform creates new earning opportunities and expands utility beyond traditional NFT holding. With OverpassIP, Pudgy Penguins sets a new standard for how NFTs can deliver financial benefits to holders.
PENGU Launches Skill-Based Web3 Game on TON
Pudgy Penguins recently entered the Web3 gaming space with the launch of Pengu Clash on The Open Network (TON) blockchain. The game operates on a play-to-win model, rewarding players based on skill rather than token emissions. Elympics supports the infrastructure, providing smooth multiplayer experiences and competitive game mechanics.
Pudgy Penguins didn’t buy Opensea… chill.
The scale of things planned for the Penguin is so large that you need not speculate on a single acquisition.
Instead talk about partnering with Lufthansa and NASCAR, and go find the next great brand for us to proliferate with. pic.twitter.com/78ZmUZOyLe
— Beau (@beausecurity) July 26, 2025
The play-to-win format allows users to compete directly and earn rewards without relying on game-provided tokens. Pudgy Penguins views this model as a step forward in gaming monetization. It emphasizes strategy, competition, and performance in a user-versus-user environment.
Pengu Clash includes multiple game modes with varying objectives and challenges to test player ability. This approach helps engage a wider audience while supporting long-term gameplay value. Pudgy Penguins aims to capture a niche in the growing mini-game market with this unique release.
NFT Market Rebounds with Renewed Interest in July
The broader NFT market showed signs of recovery in July, with total market capitalization reaching $6.6 billion. This figure marked a 94% rise from the previous month, signaling renewed interest among collectors and traders. Weekly volumes also jumped 51%, making it the strongest period since February.
Ethereum-based CryptoPunks led the resurgence with a 53% increase in its floor price. On July 22, the collection recorded 83 sales and a 15.9% price rise in 24 hours. Analysts attributed this growth to the project’s reputation as a Web3 status symbol.
Following Ozzy Osbourne’s passing, CryptoBatz NFTs experienced a surge in both price and volume. The collection, launched in 2021, saw trading volume grow by 100,000% within 24 hours. Despite the spike, CryptoBatz remained below its previous all-time high levels.