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Dogecoin: The World’s Most Valuable Joke?


Enter the Doge

Dogecoin is an open source peer-to-peer digital currency. Part meme, part functional token, part legend in the cryptocurrency community, Dogecoin makes for an interesting case study.

Dogecoin is like the class comedian who got kicked out of school for making jokes who ended up becoming a billionaire anyway.

While it’s easy to dismiss Dogecoin as a joke, its supportive community and massive market cap is hard to ignore. The Dogecoin community consists of over 100,000 subscribers on Reddit.

What is Dogecoin

Dogecoin is a peer-to-peer digital currency, just like Bitcoin and Litecoin. It was founded in 2013 by Jackson Palmer and “Shibetoshi Nakamoto”. The site and project are laced with homages to its mascot, a Japanese Shiba Inu dog. For those unfamiliar with the meme, “doge” is derived from the word, and the memes often revolve around simple-minded expressions of emotion such as “much wow”, “very crypto”, and “such moon” in Comic Sans font.



The token is designed to have over 100 billion coins, a stark difference between that of its competition Bitcoin, which will only have 21 million total tokens. Dogecoin operates just like any other cryptocurrency; it can be mined or purchased on most exchanges.


Should I Buy Dogecoin?

Like any other token, Dogecoin is susceptible to extreme volatility and speculation.

No one can predict the price of anything on the market or advise you whether or not to buy an asset. The ebbs and flows the of the market could swing Dogecoin in any direction, and you should be prepared to lose 100% of your investment in any cryptocurrency.

That being said, Dogecoin saw some substantial growth in 2017. Its market cap broke $2 billion in January 2018, and the meme-based token started attracting media attention like never before.


Although Dogecoin does have a peer-to-peer payment use case and a vibrant and active community, there isn’t sufficient information for anyone to make a claim of whether you should invest in Dogecoin, or any cryptocurrency for that matter, or not.

Where Can You Buy Dogecoin?

A huge reason Dogecoin was able to break into popularity and stay popular is because of its widespread availability in exchanges. The most popular exchange for Dogecoin is Bittrex (upper 30%) and Poloniex (20%), as well as minor exchanges Gate.IO, HitBTC, Cryptopia, and CoinExchange, with the most popular pairing being BTC-DOGE.

Where Can You Store Dogecoin?

Getting started with Dogecoin is a fairly simple process. New users can download the MultiDoge wallet from the site and set it up in under 5 minutes. Alternatively, users can store their Dogecoin either on their exchange wallets or whatever other wallets support the Doge.

doge1Perusing through Dogecoin’s site, you’ll see how simple the team has made the onboarding process.

doge onboarding

The Dogecoin Foundation

The Dogecoin community created a (now seemingly defunct) non-profit organization called the Dogecoin Foundation to “facilitate the use of Dogecoin through goodwill, promotional, and charitable endeavors.”

dogecoin foundation

The Dogecoin Foundation openly extends its arms to those who “want to spread the love using the magic of doge”.

This Foundation also claims to make “massive efforts to help people whether they’re on the moon or on Earth.”

The Dogecoin Foundation has an inactive Reddit profile (last post over 2 years ago) and Twitter profile.

Other than that, not much to see here.

Final Thoughts

If there is one single golden lesson we can extract from the Dogecoin project is the importance of building a community.

The token has been long dismissed as a joke by the cryptocurrency elite, yet Dogecoin is far from being obsolete thanks to its robust community of people that simply want to see the coin succeed for the sake of succeeding.

Joke or not, Dogecoin has been able to accomplish something that few tokens can. It has been around for nearly 5 years, which garners some respect.

An analysis of Dogecoin also adds some color to the current cryptocurrency landscape. This straightforward token doesn’t pretend to be anything but what it is: a peer-to-peer digital currency. Among the thousands of whitepaper pages, complex theories, and pedantic explanations of the cryptocurrency market, Dogecoin is a rarity – and its community loves it.


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Alex is the Editor-in-Chief of CoinCentral. Alex also advises blockchain startups, enterprise organizations, and ICOs on content strategy, marketing, and business development. He also regrets not buying more Bitcoin back in 2012, just like you.